Studio Locale turns a bus shelter into a pop of joy
Studio Locale reimagines branding with a colourful takeover of a local bus shelter—bringing art, joy, and emotional connection to public space.
At Studio Locale, we believe branding should do more than sell—it should connect. And sometimes, it should simply surprise.
That’s the idea behind our latest project: a full takeover of a local bus shelter, transformed into a vibrant, artistic experience that brings a moment of colour to people’s everyday routine.
Working in collaboration with GRT and Pattison Outdoor, we designed a wraparound visual installation that reframes the shelter as a public canvas. This is more than decoration; it’s a chance for people to pause, smile, and feel something unexpected.
“People are overwhelmed by noise, algorithms, and sameness…”
Philip Mondor RGD, Partner/Creative Director at Studio Locale
This project is also a direct response to a question we hear often: Why don’t more design studios advertise themselves?
So we decided to lead by example.
By using our creative strategy, media expertise, and bold design thinking, we’re showing exactly how powerful it can be to step outside the expected.
“Our approach invites pause. It’s a reminder that when brands connect on a human, emotional level, they build something much more powerful than recognition—they build relationships.”
We believe traditional formats, paired with digital and experiential thinking, can create meaningful brand moments that linger long after someone’s moved on.
This shelter is just one instance of that idea brought to life. It’s a small but vivid way of showing how art, design, and strategy can come together to shape how people see and feel about a space (and a brand).
Want to create something unexpected with us?
